Cogni offers a SaaS platform that continuously crawls major generative AI models to index every prompt mentioning a brand, delivering a dashboard with visibility scores, citation share, sentiment trends, and competitor rankings. The system includes an AI‑powered recommendation engine, real‑time alerts, and API/Slack integration to guide PR, content, and SEO actions for marketing teams.
Funding
Funding not disclosed
Founders
Product
Problem
Brands increasingly rely on AI‑driven conversational search (e.g., ChatGPT, Claude, Perplexity, Gemini) to capture consumer intent, yet they have no centralized way to monitor how their name, products, or content appear in those LLM responses. Without prompt‑level visibility, marketers cannot assess citation sources, sentiment, or competitive positioning, leading to missed traffic and ineffective PR or SEO tactics.
Solution
Cogni provides a SaaS platform that continuously crawls major generative AI models and indexes every prompt where a brand is mentioned. The service delivers a unified dashboard showing visibility scores, citation share, sentiment trends, and competitor rankings for each tracked prompt. An AI‑powered recommendation engine translates these signals into concrete PR, content, and SEO actions—such as targeting high‑volume prompts, improving citation sources, or adjusting messaging. Real‑time alerts and automated reports keep marketing teams informed of emerging opportunities or threats across all supported AI search engines. The platform also offers API endpoints and Slack/email notifications for seamless integration into existing workflow tools.
Target Audience
The primary users are brand marketers, SEO/SEM specialists, and PR teams in mid‑to‑large enterprises—particularly those in travel, hospitality, e‑commerce, and consumer media—who need to track and optimize AI‑driven discovery channels.
Features
- Multi‑model data ingestion pipeline that harvests responses from ChatGPT, Claude, Perplexity, Gemini, and additional LLMs on a daily schedule
- Prompt‑level indexing with visibility scoring, mention volume, geographic IP tagging, and trend analytics
- Citation mapping engine that attributes each brand mention to source domains (owned, competitor, editorial) and calculates citation share
- Sentiment analysis using fine‑tuned transformer models to track positive, neutral, and negative perception over time
- Competitive benchmarking dashboard that compares visibility, citation mix, and sentiment against defined rivals
- Actionable recommendation engine that suggests PR outreach, content creation, and SEO keyword targeting based on high‑volume, rising prompts
- Configurable alert system (email, Slack, webhook) for threshold breaches, new competitor wins, or sudden sentiment shifts
- RESTful API and export options (CSV, JSON) for integration with BI tools, marketing automation platforms, or custom dashboards