MediSights provides AI-native market research for life science companies, using compliant AI moderators to conduct 45–60 minute adaptive interviews with real physicians. The platform structures insights by specialty and market, grounding every AI output in clinical ontologies with full evidence traceability to source doctor quotes. This enables self-serve, natural-language exploration of evolving physician beliefs and behaviors.
Funding
Funding not disclosed
Founders
Product
Problem
Life science companies rely on traditional market research methods—short surveys or scripted interviews—that fail to capture the depth and nuance of physician reasoning. These approaches produce static snapshots that quickly become outdated, lack traceability to raw evidence, and slow down critical commercial decisions.
Solution
MediSights provides an AI-native market research platform that uses life-science-compliant AI moderators to conduct 45–60 minute adaptive interviews with physicians, following the clinician's own reasoning rather than a rigid script. The conversations are structured in real time by market, specialty, and competitive landscape, and grounded in curated clinical ontologies to ensure factual accuracy. Every AI-generated insight links directly to the underlying doctor quote, giving teams full evidence traceability. Users can then ask natural-language questions against the accumulating physician intelligence—tracking how beliefs shift over time—without waiting on an analyst queue.
Target Audience
Primary customers are life science companies—pharmaceutical, biotech, and medical device organizations—that need agile, compliant, and evidence-backed market research to understand physician behaviors and de-risk commercial decisions.
Features
- Evidence traceability: every AI insight links directly to the source doctor quote, eliminating black-box outputs
- Clinical ontologies: AI constrained by curated specialty care taxonomies (indications, biomarkers, regimens, lines of therapy) to prevent hallucinations on clinical facts
- Compounding insights: longitudinal tracking of physician belief shifts across multiple research waves
- Purpose-built compliance: adverse event detection, full audit trails, GDPR and pharma-grade security built into the platform by design
- Self-serve exploration: natural-language querying of accumulated doctor intelligence with no analyst queue
- Data integration: support for integrating MediSights with existing client data infrastructure