M&B Sciences provides a data‑driven patient recruitment platform that uses spatial epidemiology and real‑world demographic profiling to target eligible participants at the neighborhood level. The system delivers hyperlocal digital marketing, secure real‑time prescreening integrated with EMR and discharge data, and 24/7 concierge support to improve enrollment rates and meet FDA diversity requirements.
Funding
Funding not disclosed
Founders
Product
Problem
Clinical trial sponsors often struggle to identify and enroll eligible patients quickly, especially in underrepresented or rare‑disease populations. Traditional recruitment relies on broad outreach that yields low click‑through rates and poor demographic alignment with FDA representation guidelines.
Solution
M&B Sciences delivers a data‑driven recruitment platform that combines spatial epidemiology, real‑world demographic profiling, and hyperlocal digital marketing to target patients at the neighborhood level. The system generates customized study pages that speak directly to local communities, while embedded secure prescreening tools capture eligibility data in real time. Integrated EMR and discharge datasets keep patient information current, enabling precise outreach and higher conversion. A 24/7 concierge service provides live chat, phone, SMS, and email support to guide applicants through enrollment, improving retention and accelerating trial timelines. All interactions are HIPAA‑compliant and designed to help sponsors meet FDA diversity requirements.
Target Audience
The primary customers are biotech firms, pharmaceutical companies, contract research organizations, and clinical trial sites that need efficient, demographically balanced patient enrollment for both traditional and decentralized studies.
Features
- Spatial epidemiology engine that maps disease prevalence to census tracts, block groups, and household clusters for pinpoint targeting
- Neighborhood‑specific study pages with dynamic content tailored to local demographics and health trends
- Real‑time digital prescreening and secure data capture directly on the study page, integrated with EMR and discharge data feeds
- Hyperlocal digital marketing campaigns (search, display, social) that achieve click‑through rates up to 85 % above industry averages
- 24/7 patient support center offering live chat, phone, SMS, and email via a dedicated call‑center platform
- Analytics dashboard that tracks recruitment metrics, demographic representation, and conversion funnels in compliance with FDA guidance
- Rare‑disease module that leverages specialized community‑health data to locate hard‑to‑find patient cohorts