Maven360 provides a data platform that aggregates real‑time product visibility, pricing, and sell‑out metrics from online pharmacy marketplaces for OTC pharmaceutical brands. It links digital campaigns to retailer pages, offers daily alerts for stockouts or visibility drops, and automatically generates branded sales dashboards to help brand managers optimize pricing and drive e‑commerce revenue.
Funding
Funding not disclosed
Founders
Product
Problem
Pharmaceutical brands often lack real‑time visibility into how their OTC products perform on online pharmacy marketplaces, leading to missed sales due to out‑of‑stock situations, suboptimal pricing, and ineffective digital campaigns. Manual collection and analysis of sell‑out data further slows decision‑making.
Solution
Maven360 delivers a data‑driven platform that aggregates product visibility, pricing, and conversion metrics from multiple e‑commerce pharmacy channels. The solution links brand‑owned digital campaigns directly to retailer product pages, turning each consumer interaction into a measurable purchase opportunity. Continuous monitoring generates daily alerts for stockouts or visibility drops, enabling rapid corrective actions. Automated sales reporting consolidates sell‑out data into corporate‑branded dashboards, providing validated performance insights without manual effort. Together, these capabilities help brands optimize pricing, manage budgets, and increase e‑commerce revenue.
Target Audience
Primary users are brand managers, marketing and sales teams of pharmaceutical manufacturers responsible for OTC product performance in online pharmacy channels.
Features
- BUY NOW module that dynamically connects brand landing pages and digital ads to preferred online pharmacy partners, driving traffic to purchase points.
- Maven360 Analytics for benchmarking product performance against competitors and tracking key conversion metrics across marketplaces.
- Maven360 Monitoring with daily alerts on out‑of‑stock events and visibility changes to prevent revenue loss.
- Maven360 Sales Reporting that automatically aggregates sell‑out data, generates monthly performance summaries, and formats results in the brand’s corporate design.
- Integrated price‑dynamic analysis tools to manage margins, discounts, and promotional budgets in response to market movements.
- Centralized dashboard delivering validated, up‑to‑date data for marketing, sales, and supply‑chain teams.