Matspar.se is an independent online platform that aggregates and compares prices for over 79,000 grocery products from various retailers in Sweden, allowing users to identify the lowest prices based on their shopping lists and delivery options. By providing real-time updates on pricing and availability, Matspar.se enables consumers to save an average of 30% on their grocery expenses.
Funding
$851K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Consumers in Sweden face the challenge of comparing grocery prices across multiple online retailers to find the best deals. This process can be time-consuming, requiring shoppers to visit various websites and manually compare prices for each item on their shopping list. The lack of a centralized platform makes it difficult to quickly identify the most cost-effective options.
Solution
Matspar.se addresses this problem by aggregating and comparing prices for over 79,000 grocery products from various retailers in Sweden on a single, independent platform. The service allows users to create shopping lists and instantly identify which retailer offers the lowest total price for their desired items, taking into account delivery options and potential fees. By providing real-time updates on pricing and availability, Matspar.se empowers consumers to make informed purchasing decisions and optimize their grocery spending. The platform aims to streamline the online grocery shopping experience, saving users both time and money.
Target Audience
The primary target audience is Swedish consumers who regularly purchase groceries online and are looking to minimize their expenses and save time by comparing prices across different retailers.
Features
- Aggregates product listings and pricing from multiple Swedish online grocery retailers.
- Allows users to create and save custom shopping lists.
- Displays real-time price comparisons for each item and the total shopping list cost.
- Filters search results based on delivery options and postal code.
- Highlights current deals and promotions from various retailers.
- Offers a user-friendly interface for easy navigation and price comparison.