MAPS is a marketing intelligence platform that unifies market research, strategy, creative production, and approvals into a single, continuously evolving knowledge base. It uses native web research and Graph RAG technology to connect real market data, client materials, and brand guidelines, ensuring every output—from insights to campaigns—is grounded in the same shared context. The platform supports B2B2C markets like FMCG, fashion, and pharma, with modules for competitive intelligence, social listening, and content creation.
Funding
Funding not disclosed
Founders
Product
Problem
Marketing workflows are fragmented across disconnected tools, presentations, and email threads, causing knowledge loss at every handoff. This breaks the chain from research to strategy to creative execution, leading to inconsistent campaigns and wasted effort.
Solution
MAPS provides a unified marketing intelligence platform where all stages—monitoring, analysis, strategy, and production—operate on a single, living knowledge base. It ingests real market data through native web research, social listening, and client materials, then uses Graph RAG technology to connect them into a per-client knowledge graph. Every module, from Strategy Chat to Campaign and Content Studio, reads from and contributes to this shared context, ensuring that insights, decisions, and brand guidelines remain consistent across the entire workflow. This eliminates the need to retransfer context between tools, enabling a continuous flow from insight to execution.
Target Audience
Primary users are marketing teams, brand managers, and strategists in B2B2C companies across sectors like FMCG, fashion, beauty, retail, and pharma, who need to align market intelligence with creative execution.
Features
- Native web research ingests web, social, competitor, SEO, and trend data, plus client briefs, brand books, and proprietary documents
- Graph RAG knowledge base with pgvector and LLM reasoning creates a per-client, growing context that all modules share
- Strategy Chat reasons on client data and validates decisions before budget allocation
- Budget Simulator optimizes spend based on market intelligence
- Campaign module orchestrates operational execution, while Social Studio and Content Studio produce brand-aware posts and SEO/GEO articles
- Brand Kit maintains voice and identity, and Idea Lab offers 15 creative methods
- Presentation module generates data-grounded decks for board-level reporting
- Market-agnostic design supports B2B2C sectors including FMCG, fashion, beauty, food & beverage, retail, automotive, pharma, and tech