MamaSkin is a mobile app that lets pregnant women scan or search cosmetics and skincare products to receive an instant, pregnancy‑specific safety rating based on scientific research. It draws from a database of over 115,000 products and 500+ peer‑reviewed studies, providing clear explanations for each ingredient so users can make informed choices quickly.
Funding
Funding not disclosed
Founders
Product
Problem
Expecting mothers often struggle to determine whether cosmetics and skincare products are safe to use during pregnancy because ingredient information is scattered, and existing tools lack pregnancy‑specific guidance.
Solution
MamaSkin is a mobile application that lets pregnant users search for or scan product ingredient labels and receive an instant safety assessment tailored to pregnancy. The app leverages a database of over 115,000 products and 9,000 brands, cross‑referencing each ingredient against more than 500 peer‑reviewed research papers. Users see a clear safety rating along with concise explanations of why each ingredient is considered safe, risky, or uncertain for pregnancy. The analysis is presented in an easy‑to‑understand format, helping users make informed skincare choices without extensive research. By minimizing data collection and processing scans only when needed, the service maintains user privacy while delivering reliable, science‑backed guidance.
Target Audience
Primary users are pregnant women and expectant parents seeking reliable, pregnancy‑specific guidance on cosmetics and skincare products.
Features
- Search by product name or capture ingredient labels with a photo for instant analysis
- Database covering 115,000+ products and 9,000+ brands with up‑to‑date ingredient information
- Safety ratings derived from 500+ research papers and peer‑reviewed medical studies specific to pregnancy
- Detailed, plain‑language explanations for each ingredient, including references to source research
- Pregnancy‑focused risk flags that prioritize relevant safety concerns over generic “clean beauty” labels
- Minimal data collection; image processing is performed by trusted services only when necessary