Mallconomy is a multidevice metaverse shopping platform that utilizes AI-powered avatars to provide personalized sales assistance and a Browse-to-Earn model, rewarding users for their engagement. It addresses the need for an immersive and rewarding e-commerce experience in the metaverse, enabling brands to enhance visibility while allowing consumers to earn from their shopping activities.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional e-commerce platforms lack immersive experiences and fail to adequately reward users for their engagement, particularly within the metaverse. Brands struggle to gain visibility and connect with digital-native Gen Z consumers in a meaningful way.
Solution
Mallconomy is a multidevice metaverse shopping platform that provides an immersive and gamified e-commerce experience. The platform utilizes AI-powered avatars to offer personalized sales assistance, enhancing user engagement and brand visibility. Mallconomy employs a "Browse-to-Earn" model, rewarding users with $WOOT tokens for browsing and shopping, creating a mutually beneficial ecosystem for brands and consumers. The platform supports seamless integration of existing stores into the metaverse, allowing brands to create unique storefronts and connect with a global audience.
Target Audience
Mallconomy targets brands looking to expand into Web3 commerce and Gen Z consumers seeking immersive and rewarding shopping experiences in the metaverse.
Features
- Multidevice compatibility, accessible via PCs, mobiles, and Smart TVs
- AI-powered Ready Player Me avatars providing 24/7 personalized sales assistance
- Browse-to-Earn model rewarding users with $WOOT tokens for engagement
- Store integration enabling brands to create immersive metaverse storefronts
- NFT marketplace for unique, globally-sourced digital assets
- Staking functionality allowing users to earn more rewards from their favorite brands by staking MallCard NFTs
- Launchpad for investing in new metaverse projects