Makrwatch
Makrwatch provides independent creators with full sponsorship representation, handling brand outreach, deal negotiation, and campaign management so creators can focus on content creation. The service filters brand proposals, vets opportunities, and secures fair rates without hidden IP clauses, while managing briefs, timelines, revisions, invoicing, and payment tracking. To date, Makrwatch has facilitated over 34,000 sponsorships and distributed more than $27 million to creators across multiple countries.
- Creator / Creative Economy
Funding
Founders
Founder details are not available yet.
Product
Problem
Independent content creators often struggle to secure brand sponsorships, facing overwhelming inboxes filled with unsuitable offers, unfair contract terms, and time-consuming administrative work. Negotiating fair rates and protecting creative freedom while managing campaigns diverts attention from content production, making sponsorships an unreliable and stressful revenue stream.
Solution
Makrwatch acts as a full-service representation agency for independent creators, handling the entire sponsorship lifecycle from brand outreach to payment collection. The team filters and vets incoming opportunities, pitches creators to brands weekly, and negotiates contracts that protect creative freedom without hidden IP or usage-rights clauses. Makrwatch manages briefs, timelines, revision rounds, brand communications, invoicing, follow-ups, and payment tracking, giving creators a clear view of every deal's status. This allows creators to focus on producing content while sponsorships become a consistent, scalable income source rather than a side hustle.
Target Audience
Independent content creators who publish on a regular schedule, average at least 7,000 views per video, and have completed at least one sponsorship in the last three months.
Features
- Dedicated representation team that filters and vets all brand opportunities before they reach the creator
- Proactive weekly pitching of creator channels to brands, leveraging established relationships to secure fitting partnerships
- Contract negotiation that secures fair rates and protects creative freedom, with no usage rights grabs or buried IP clauses
- Full campaign management including briefs, timelines, revision rounds, brand communications, invoicing, and payment tracking
- Personal application review with no follower minimums, ensuring fit is based on content quality and audience engagement