Make Influence

About Make Influence

Make Influence is an influencer marketing platform that leverages performance metrics and data analytics to connect brands with high-performing influencers. By providing measurable insights into influencer effectiveness, the platform enables brands to enhance campaign efficiency and optimize their marketing strategies.

```xml <problem> E-commerce brands often struggle to identify influencers who genuinely align with their brand and can drive measurable results, leading to inefficient marketing spend and difficulty scaling influencer programs. Managing multiple influencer collaborations, tracking performance, and ensuring timely payouts can also be complex and time-consuming. </problem> <solution> Make Influence is a performance-driven influencer marketing platform designed to help e-commerce brands recruit, collaborate with, and scale their influencer marketing efforts. The platform provides tools to discover influencers based on demographics and marketing objectives, manage collaborations in one place with in-app chat and automated reporting, and track results in real-time through CMS integrations. Make Influence also offers a marketplace where brands can connect with a diverse range of creators across various industries, including fashion, beauty, health, lifestyle, food, and family. </solution> <features> - Influencer discovery based on demographic data and marketing objectives, beyond just follower count - Centralized collaboration management with in-app chat, content library, and automated invoice/payout system - Real-time performance tracking through CMS integrations to measure impact on traffic and sales - Performance-based compensation models, allowing brands to pay influencers based on generated results (clicks or sales) - Influencer marketplace connecting brands with creators in fashion, beauty, health, lifestyle, food, and family niches - Tools for creating tailored campaigns with specific requirements and goals - Analytics and reporting dashboards to monitor campaign performance and ROI </features> <target_audience> The primary target audience includes e-commerce brands looking to scale their influencer marketing programs and agencies seeking to offer influencer marketing solutions to their clients. </target_audience> ```

What does Make Influence do?

Make Influence is an influencer marketing platform that leverages performance metrics and data analytics to connect brands with high-performing influencers. By providing measurable insights into influencer effectiveness, the platform enables brands to enhance campaign efficiency and optimize their marketing strategies.

Where is Make Influence located?

Make Influence is based in Copenhagen, Denmark.

When was Make Influence founded?

Make Influence was founded in 2018.

How much funding has Make Influence raised?

Make Influence has raised 3030000.

Location
Copenhagen, Denmark
Founded
2018
Funding
3030000
Employees
19 employees
Major Investors
Vaekstfonden

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Make Influence

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Executive Summary

Make Influence is an influencer marketing platform that leverages performance metrics and data analytics to connect brands with high-performing influencers. By providing measurable insights into influencer effectiveness, the platform enables brands to enhance campaign efficiency and optimize their marketing strategies.

makeinfluence.com2K+
cb
Crunchbase
Founded 2018Copenhagen, Denmark

Funding

$

Estimated Funding

$3M+

Major Investors

Vaekstfonden

Team (15+)

No team information available.

Company Description

Problem

E-commerce brands often struggle to identify influencers who genuinely align with their brand and can drive measurable results, leading to inefficient marketing spend and difficulty scaling influencer programs. Managing multiple influencer collaborations, tracking performance, and ensuring timely payouts can also be complex and time-consuming.

Solution

Make Influence is a performance-driven influencer marketing platform designed to help e-commerce brands recruit, collaborate with, and scale their influencer marketing efforts. The platform provides tools to discover influencers based on demographics and marketing objectives, manage collaborations in one place with in-app chat and automated reporting, and track results in real-time through CMS integrations. Make Influence also offers a marketplace where brands can connect with a diverse range of creators across various industries, including fashion, beauty, health, lifestyle, food, and family.

Features

Influencer discovery based on demographic data and marketing objectives, beyond just follower count

Centralized collaboration management with in-app chat, content library, and automated invoice/payout system

Real-time performance tracking through CMS integrations to measure impact on traffic and sales

Performance-based compensation models, allowing brands to pay influencers based on generated results (clicks or sales)

Influencer marketplace connecting brands with creators in fashion, beauty, health, lifestyle, food, and family niches

Tools for creating tailored campaigns with specific requirements and goals

Analytics and reporting dashboards to monitor campaign performance and ROI

Target Audience

The primary target audience includes e-commerce brands looking to scale their influencer marketing programs and agencies seeking to offer influencer marketing solutions to their clients.

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