Rippit
Rippit (formerly MaestroQA) provides an AI platform that analyzes 100% of customer conversations to surface churn risk, compliance issues, and product insights. The platform connects to tools like Zendesk, Intercom, and Gong, letting teams build custom AI agents that scan conversations and automate workflows without engineering support.
- Artificial Intelligence
- Data & Analytics
- Enterprise Software
- AI Agents
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Contact centers and customer service teams struggle to extract meaningful insights from vast volumes of unstructured conversation data. Traditional quality assurance relies on manual sampling of a small fraction of interactions, leaving gaps in visibility around churn risk, compliance exposure, and missed revenue opportunities.
Solution
Rippit (formerly MaestroQA) turns unstructured customer conversations into structured, trackable business data through its AI Platform. Users define custom metrics—such as churn risk, revenue leakage, or compliance exposure—by writing prompts or using templates, then test and refine them against real tickets before launching. Once validated, these AI metrics run continuously on 100% of conversations, generating live KPIs that feed into personalized reporting dashboards. The platform provides full transparency into how each metric is scored, allowing teams to see the reasoning behind AI outputs and maintain control over quality standards. Rippit connects to tools like Zendesk, Intercom, Gong, and Granola, and enables teams to build custom agents that scan conversations and automate workflows without requiring engineering resources.
Target Audience
Primary customers are customer experience leaders, QA managers, and operations teams at mid-market and enterprise companies—including fintech, healthcare, and e-commerce—that need scalable conversation analysis to improve quality, reduce risk, and drive business outcomes.
Features
- Unlimited custom AI metrics that can be created, tested, refined, and launched without black-box limitations
- Prompt-based metric builder with templates and side-by-side grading against AI results on real tickets
- Continuous scoring of 100% of conversations with always-on, trackable KPIs
- Agent Apps that turn recurring analyses into repeatable, automated workflows
- Natural language Q&A interface that returns evidence-backed answers with supporting conversations
- Integration with Zendesk, Intercom, Gong, Granola, and data warehouses like Snowflake for advanced analysis
- Personalized reporting workspaces that transform unstructured data into structured insights for each team
- Auto-refinement of prompts based on user feedback to improve metric accuracy over time