MadKudu provides AI‑driven prospect intent and fit scores that combine behavioral, firmographic, and technographic data into a single intelligence layer. The platform integrates natively with Gong, Salesforce, Outreach, and AI agents, delivering real‑time insights and automated play recommendations directly within sellers' existing workflows. This enables revenue teams to prioritize high‑potential accounts, personalize outreach at scale, and accelerate pipeline velocity.
Funding
$18M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
6OFounders
Product
Problem
Sales teams often struggle to identify which prospects are most likely to engage, leading to inefficient outreach, wasted time, and missed revenue opportunities. Existing tools provide fragmented data that requires manual aggregation, making it hard for sellers to prioritize leads effectively.
Solution
MadKudu delivers AI‑driven intent and fit scores that synthesize behavioral, firmographic, and technographic signals into a single prospect intelligence layer. The platform integrates directly with Gong, Salesforce, Outreach, and AI agents, embedding actionable insights into the tools sellers already use. By surfacing engagement likelihood and pain‑point indicators in real time, MadKudu enables reps to focus on high‑potential accounts and personalize outreach at scale. The solution also automates play creation, triggering tailored sequences based on prospect readiness, which streamlines workflow and accelerates pipeline velocity.
Target Audience
Primary customers are revenue‑focused teams—sales development representatives, account executives, and sales operations groups—at B2B companies that use Gong, Salesforce, Outreach, or AI‑augmented sales tools.
Features
- Real‑time prospect intent scoring using machine‑learning models that combine web activity, firmographics, and technology stack data
- Native integrations that inject scores and insights into Gong call recordings, Salesforce opportunity views, and Outreach sequences
- Automated “plays” that recommend next‑step actions or trigger outreach cadences based on a prospect’s engagement level
- API and GPT‑compatible endpoints (MadKudu MCP) that provide instant account briefs and contact insights to AI copilots and custom applications
- Dashboard visualizations that surface top‑scoring accounts, trend signals, and readiness metrics for revenue leadership