Made With Intent is a segmentation tool that utilizes AI to analyze over 400 visitor signals in real time, enabling e-commerce teams to predict customer intent and personalize site experiences, ads, and emails. This approach addresses the challenge of generic targeting by providing actionable insights that lead to measurable revenue increases, such as an average uplift of 9.4% in conversions.
Funding
$1.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
E-commerce businesses struggle to personalize the online shopping experience because they lack real-time insights into visitor behavior and intent. Traditional analytics provide historical data, but fail to capture the dynamic context of each visitor's journey, leading to generic targeting and missed opportunities for conversion.
Solution
Made With Intent offers an AI-powered platform that analyzes over 800 visitor data points in real-time to predict customer intent and enable personalized e-commerce experiences. By identifying behaviors, affinities, and purchase readiness, the platform allows businesses to adapt website content, marketing campaigns, and product discovery in real-time. This approach moves beyond generic tactics by providing actionable insights into each visitor's unique needs, optimizing engagement and driving revenue. The platform integrates with existing marketing and analytics tools, allowing e-commerce teams to leverage intent data within their current workflows.
Target Audience
The primary target audience includes e-commerce marketing teams, digital experience managers, and growth marketers seeking to improve conversion rates and customer engagement through real-time personalization.
Features
- Real-time intent prediction based on 800+ data points analyzed per visitor session
- AI-driven segmentation that adapts as the visitor's purchase journey evolves
- Campaign Manager for building and deploying personalized experiences without code
- Integration with marketing automation platforms (e.g. Klaviyo) for targeted email campaigns
- Integration with onsite personalization tools for dynamic content and feature delivery
- A/B testing capabilities to measure the impact of intent-based personalization
- Reporting dashboard with insights into visitor intent, traffic composition, and revenue uplift
- Single-script installation with minimal impact on Core Web Vitals