This startup manufactures sports bras designed for medium-impact activities, utilizing pre-tensioned overbend technology and sustainable fabrics to enhance support and comfort. Their products specifically cater to the needs of athletes engaged in gym workouts, fitness classes, and cycling, providing reliable performance during physical activities.
Funding
$200K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many sports bras rely solely on compression, which can be uncomfortable and ineffective, especially for medium-impact activities. This can lead to inadequate support, chafing, and constant readjustment during workouts.
Solution
MAAREE designs sports bras that utilize pre-tensioned Overband® Technology to provide upward support, minimizing bounce and maximizing comfort during medium-impact activities. The unique design combines science and style, offering a balance of support and flexibility. MAAREE bras are tested on athletes of all sizes to ensure reliable performance and eliminate distractions during workouts.
Target Audience
The primary target audience is women who engage in medium-impact activities and seek comfortable, supportive sports bras that minimize bounce and chafing.
Features
- Overband® Technology for enhanced upward support and motion control
- Designed for medium-impact activities such as gym workouts, fitness classes, and cycling
- Sustainable fabrics for enhanced comfort
- Available in a range of sizes, including plus sizes
- Online bra fittings via Zoom
- 12-month guarantee
- Easy returns and exchanges
- Chafe-free guarantee