Lynkster is a platform that connects B2B brands with vetted content creators across LinkedIn, newsletters, podcasts, and YouTube, facilitating targeted influencer partnerships. By providing a free directory of influencers with engaged audiences, Lynkster addresses the challenge of finding credible thought leaders to enhance brand visibility and trust in the B2B space.
Funding
Funding not disclosed
Founders
Product
Problem
B2B brands face challenges in identifying and connecting with credible content creators who have engaged audiences, making it difficult to establish trusted influencer partnerships and enhance brand visibility. Manually searching for relevant influencers is time-consuming and often yields unreliable results.
Solution
Lynkster is a platform designed to connect B2B brands with vetted content creators across various platforms, including LinkedIn, newsletters, podcasts, and YouTube. It offers a searchable directory of influencers with engaged audiences, enabling brands to find and collaborate with relevant thought leaders. Lynkster streamlines the process of discovering and partnering with influencers, helping brands enhance their visibility and build trust within the B2B space.
Target Audience
Lynkster primarily targets B2B brands seeking to enhance their visibility and credibility through influencer marketing, as well as B2B content creators looking to monetize their audience and connect with brands.
Features
- Free directory of vetted B2B influencers across multiple platforms.
- Search functionality to find influencers based on industry, audience size, and engagement metrics.
- Matchmaking services to connect brands with relevant influencers.
- Tools to help influencers monetize their audience and find brand deals.
- Resources for influencers to determine appropriate pricing for their services.