Lutely is a music marketplace that lets fans purchase albums directly from artists, granting permanent, subscription‑free ownership of the tracks. Buyers can stream their purchased library anytime and gain early access to new releases before they appear on major platforms, while artists set their own prices and receive real‑time revenue. The platform emphasizes fair‑trade music, ensuring purchases go straight to creators without intermediary cuts.
Funding
Funding not disclosed
Founders
Product
Problem
Music listeners are dependent on subscription services that do not provide permanent ownership of tracks, and they often must wait weeks or months for new releases to appear on major platforms. Independent artists also struggle to receive timely, direct compensation for their work due to intermediaries and delayed royalty payments.
Solution
Lutely operates a digital marketplace where fans can purchase entire albums directly from artists, granting them permanent, subscription‑free ownership and unlimited streaming of the purchased music. Purchases are delivered instantly, allowing listeners to access new releases before they appear on mainstream services. Payments are transferred to artists in real time, and creators can set their own prices and accept optional tips, ensuring a transparent and fair revenue flow. The platform supports streaming of owned albums across devices without recurring fees, combining ownership with the convenience of on‑demand listening.
Target Audience
Primary customers are music fans who want permanent ownership and early access to new releases, as well as independent artists and labels seeking a direct‑to‑fan sales channel.
Features
- One‑time purchase model that provides lifelong streaming rights to the buyer
- Immediate access to newly released albums, often weeks ahead of major streaming platforms
- Direct, real‑time payment to artists with the ability to set custom prices and receive optional tips
- Cloud‑based library that syncs across devices for seamless streaming without subscription fees
- Transparent pricing and 100% fair‑trade revenue split, eliminating traditional royalty delays
- Integrated marketplace UI for both fans to discover music and artists to upload and manage releases