Ludis repurposes discarded sports balls, such as tennis balls, by shredding them and transforming the material into sustainable footwear, specifically sandals. This approach addresses the significant waste generated by the sporting industry, with millions of balls ending up in landfills each year, contributing to environmental degradation.
Funding
Funding not disclosed
Founders
Product
Problem
The sporting industry generates significant waste, with millions of sports balls ending up in landfills annually, contributing to environmental degradation and the release of methane during decomposition. In Australia alone, an estimated 10 million tennis balls, 2 million basketballs, and countless other sporting balls are discarded each year. It can take over 400 years for a single tennis ball to decompose.
Solution
Ludis addresses this waste problem by repurposing discarded sports balls, starting with tennis balls, into sustainable footwear. The company shreds the used balls and transforms the material into stylish sandals. This innovative approach reduces landfill waste and promotes a circular economy within the sporting goods sector.
Target Audience
Environmentally conscious consumers interested in sustainable footwear and reducing sports-related waste.
Features
- Sandals made from repurposed shredded tennis balls.
- Collection spots at over 100 Rebel Sports locations in Australia for recycling used sports balls.
- Preliminary sandal designs showcased on social media for community feedback.