Loopholes
Loopholes provides an AI-powered compliance layer for marketers in restricted categories, scanning ad copy, landing pages, images, and videos against platform policies from Meta, Google, FTC, FDA, and FINRA before campaigns launch. The platform delivers plain-English risk assessments and suggested rewrites that reduce policy risk, then continues monitoring assets after launch to protect account health. It offers a Chrome extension for in-workflow checks and starts at $29.99/month.
- Regulatory & Compliance Technology
- Advertising Technology
- Artificial Intelligence
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Ad rejections are expensive and guessing is worse. Platforms review more than just the ad—a risky claim, landing page issue, image, disclaimer, or website change can delay launches and put accounts at risk. Policies keep changing across Meta, Google, FTC, FDA, FINRA, and other platforms, making it hard for marketers in restricted categories to track and apply rules quickly.
Solution
Loopholes provides a single compliance layer for marketing operations, allowing teams to scan ad copy, landing pages, and creative before launching campaigns. The platform checks against platform-specific policies including Meta, Google, FTC, FDA, FINRA, and HIPAA-style marketing risks, along with custom brand rules. It delivers specific, actionable recommendations—including suggested rewrites that reduce policy risk—so teams can fix issues before submission. After launch, Loopholes continuously monitors websites, campaigns, and assets to catch risks that emerge over time, protecting account health and preventing costly rejections.
Target Audience
Primary customers are growth teams, founders, media buyers, and marketing agencies scaling campaigns in high-risk categories including supplements, health, pharma, finance, beauty, alcohol, cannabis, gaming, and gambling.
Features
- Ad copy scans that check headlines, primary text, CTAs, disclaimers, and claims before campaign submission
- Landing page review that scans the page behind the ad, since platform reviews do not stop at the creative
- Image and video checks that review visuals, text overlays, and creative context for risks that can trigger flags
- Ongoing monitoring that keeps websites, campaigns, and assets scanned so risks do not sneak in after launch
- Suggested rewrites that replace high-risk claims with compliant wording while preserving message strength
- Chrome extension for compliance checks during the content creation process, plus integrations with ad platforms, cloud storage, and websites