LockedIn HQ
LockedIn HQ is a verified NIL (Name, Image, Likeness) management platform that enables athletes, creators, and brands to create, negotiate, and track NIL agreements in a single, compliant workspace. The service automates eligibility verification, contract generation, and payment processing, reducing administrative overhead and ensuring regulatory compliance for collegiate and professional talent. It also provides analytics dashboards to monitor campaign performance and earnings.
- Advertising Technology
- Data & Analytics
- Enterprise Software
Funding
Founders
Product
Problem
Colleges, athletes, and brands must navigate complex NCAA NIL regulations, manual contract processes, and fragmented payment tracking, which can lead to compliance risks and inefficient deal management.
Solution
LockedIn HQ provides a verified NIL management platform that centralizes endorsement deal coordination between athletes and brands. The system automates compliance checks against NCAA rules, streamlines contract creation and execution, and integrates secure payment processing. It also captures performance metrics to monitor campaign outcomes, giving all parties real‑time visibility into deal status and compliance adherence.
Target Audience
Primary users are collegiate athletes and their representatives, as well as brands and marketing teams seeking to execute compliant NIL sponsorships.
Features
- Centralized dashboard for creating, signing, and managing NIL contracts
- Automated NCAA compliance verification to reduce regulatory risk
- Integrated payment gateway with escrow and disbursement tracking
- Performance analytics that record engagement metrics and ROI for each endorsement
- Secure data storage with role‑based access controls for athletes, brands, and compliance officers