This SaaS platform provides e-commerce brands with interactive video and social proof solutions to increase customer engagement and drive sales conversions. The core offering includes a Shoppable Social Wall to display user-generated content and interactive video overlays that allow direct in-video purchasing. These tools aim to simplify product discovery and transform passive viewing into immediate revenue opportunities.
Funding
Funding not disclosed
Founders
Product
Problem
Brands struggle to effectively leverage user-generated content (UGC) and social media to build trust, increase engagement, and drive conversions on their websites and other digital channels. Fragmented social media management and the inability to create interactive shopping experiences lead to missed sales opportunities and reduced customer retention.
Solution
Live2.ai provides a SaaS platform that enables brands to curate, manage, and display user-generated content, create interactive shoppable videos and stories, and streamline social media publishing. The platform's Shoppable Social Wall allows brands to showcase UGC from multiple social platforms directly on their websites, turning social proof into an interactive shopping experience. Interactive Shoppable Videos enable viewers to explore and buy products within the video, reducing drop-offs and increasing conversions. Social Stories bring habit-forming experiences to brand platforms, increasing user retention through trending content, exclusive offers, and interactive elements. The platform also offers social media management tools for streamlined content publishing and performance tracking across various social channels.
Target Audience
The primary target audience includes e-commerce brands, retailers, and marketing teams looking to enhance customer engagement, build brand trust, and drive sales through user-generated content and interactive shopping experiences.
Features
- Shoppable Social Wall: Aggregates and displays UGC from 10+ social platforms on brand websites.
- Interactive Shoppable Videos: Allows viewers to explore and purchase products directly within videos.
- Social Stories: Enables brands to share trending, limited-time content with interactive elements.
- Integrated CMS: Facilitates effortless content management for videos and other media.
- Social Media Management: Provides a unified dashboard for managing and scheduling content across multiple social platforms.
- One-to-One Calling: Enables in-store shopping experiences online with real-time product demos.
- Automated UGC Sourcing: Automates the process of finding, approving, and publishing user-generated content.
- Interactive Elements: Supports polls, Q&A, countdowns, quizzes, and GIFs within social stories.
- Data Compliance: Built-in features to ensure data compliance when using UGC.
- Product Tagging: Allows for easy product discovery and one-step purchasing from both brand-created content and UGC.