UNIQODE provides a platform for creating and managing dynamic QR codes that link offline interactions to measurable results. Users can design branded QR codes, track performance with built-in analytics, and automate campaign scaling, while also offering branded digital business cards to capture contacts and engagement. The service combines lead collection, insight generation, and retargeting tools to optimize marketing efforts across multiple channels.
Funding
$25M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Businesses often struggle to connect offline touchpoints—such as printed materials, product packaging, or in‑person networking—to measurable online actions, making it difficult to track leads, assess campaign performance, and optimize marketing spend.
Solution
UNIQODE provides a cloud‑based platform for creating and managing dynamic QR codes that link physical interactions to digital results. Users can design fully branded QR codes and digital business cards, then deploy them at scale across marketing assets. Each scan triggers real‑time analytics, capturing lead information and engagement metrics that can be synced with existing CRM or marketing tools. The platform centralizes QR code management, allowing automated updates, bulk generation, and performance monitoring to refine retargeting and improve ROI.
Target Audience
Primary customers are marketers, brand managers, and sales teams in retail, events, and hospitality who need to track offline interactions and convert them into digital leads.
Features
- Drag‑and‑drop QR code designer with customizable branding, colors, and logos
- Dynamic QR codes that can be edited or redirected after printing without reprinting
- Real‑time analytics dashboard showing scans, geographic data, device types, and lead capture details
- Bulk QR code generation and API for automated large‑scale deployments
- Integrated digital business card creator that captures contact information and syncs with CRM systems
- Centralized control panel for managing, updating, and scaling multiple QR campaigns