Lift is a client retention growth platform that utilizes predictive analytics to assess client and employee data, enabling agencies to identify potential churn risks with a 95% accuracy rate. By providing real-time insights and actionable recommendations, Lift helps businesses reduce client churn by an average of 30% year-over-year.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Agency client churn is a persistent problem, leading to revenue loss and instability. Identifying at-risk clients early enough to intervene effectively is challenging, often relying on lagging indicators and subjective assessments. Traditional methods lack the predictive power needed to proactively address potential churn risks.
Solution
Lift provides a client retention platform that uses predictive analytics to identify clients at risk of churning. The platform aggregates client and employee data to generate a "Lift score" for each client, measuring relationship health. By segmenting clients and comparing them against industry benchmarks, Lift helps agencies prioritize actions to improve client relationships and reduce churn. The platform delivers real-time insights and actionable recommendations, enabling agencies to proactively address potential issues and improve client retention rates.
Target Audience
Lift primarily targets marketing, advertising, and public relations agencies seeking to reduce client churn and improve client retention rates.
Features
- Client churn risk assessment: Calculates a churn risk percentage for each client relationship.
- Real-time insights: Provides a visual interface with prompts for timely action on client relationships.
- Real-time consulting: Offers in-platform advice based on answering patterns, benchmark data, and industry expertise.
- Data harvesting: Collects client and employee data to fuel the predictive analytics engine.
- Client segmentation: Segments clients and compares them against industry benchmarks.
- LIFT score: Assigns a score to each client to measure relationship health.