About LiftCertain

LiftCertain is a B2B lead generation SaaS platform that identifies anonymous website visitors through identity resolution. It helps businesses convert website traffic into qualified sales leads by revealing visitor identities and contact information.

```xml <problem> Many B2B companies struggle to identify and engage with potential customers who visit their website but don't submit a form or make direct contact, leading to missed opportunities and underutilized marketing efforts. A significant portion of website traffic remains anonymous, hindering sales teams from proactively reaching out to interested prospects. Overcoming the status quo and initiating conversations with these "silent" visitors is a key challenge for driving revenue growth. </problem> <solution> LiftCertain offers a B2B identity resolution platform that identifies anonymous website visitors and transforms them into qualified sales leads. By deploying a custom identity pixel on designated web pages, LiftCertain matches visitors to its proprietary identity graph of over 150 million U.S. internet users, revealing their name, company, and navigation behavior. This enables sales teams to understand the buyer's journey, personalize outreach, and focus on high-potential prospects who are actively researching solutions. The platform provides account-based contact records and allows users to segment leads by behavior for targeted follow-up. </solution> <features> - Custom identity pixel deployment on specific web pages - Matching of website visitors to a proprietary identity graph of over 150 million U.S. internet users - Identification of visitor name, email, company, and navigation behavior - Segmentation of leads by behavior for targeted outreach - Cloud-based platform for on-demand viewing, categorization, and export of leads - Account-based contact records - Optional multi-channel ad campaign management </features> <target_audience> LiftCertain primarily targets medium to large B2B companies with robust web traffic, complex sales cycles, and dedicated outbound sales teams. </target_audience> ```

What does LiftCertain do?

When was LiftCertain founded?

LiftCertain was founded in 2019.

Founded

2019

Employees

13 employees

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LiftCertain

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Executive Summary

liftcertain.com 300+

Founded 2019

Funding

No funding information available.

Team (10+)

No team information available.

Company Description

Problem

Many B2B companies struggle to identify and engage with potential customers who visit their website but don't submit a form or make direct contact, leading to missed opportunities and underutilized marketing efforts. A significant portion of website traffic remains anonymous, hindering sales teams from proactively reaching out to interested prospects. Overcoming the status quo and initiating conversations with these "silent" visitors is a key challenge for driving revenue growth.

Solution

LiftCertain offers a B2B identity resolution platform that identifies anonymous website visitors and transforms them into qualified sales leads. By deploying a custom identity pixel on designated web pages, LiftCertain matches visitors to its proprietary identity graph of over 150 million U.S. internet users, revealing their name, company, and navigation behavior. This enables sales teams to understand the buyer's journey, personalize outreach, and focus on high-potential prospects who are actively researching solutions. The platform provides account-based contact records and allows users to segment leads by behavior for targeted follow-up.

Features

Custom identity pixel deployment on specific web pages

Matching of website visitors to a proprietary identity graph of over 150 million U.S. internet users

Identification of visitor name, email, company, and navigation behavior

Segmentation of leads by behavior for targeted outreach

Cloud-based platform for on-demand viewing, categorization, and export of leads

Account-based contact records

Optional multi-channel ad campaign management

Target Audience

LiftCertain primarily targets medium to large B2B companies with robust web traffic, complex sales cycles, and dedicated outbound sales teams.