Cooee leverages machine learning to provide real-time personalization of e-commerce experiences, dynamically adjusting content and recommendations based on individual visitor intent. This approach addresses the high cart abandonment rates and low conversion rates faced by online retailers by enhancing user engagement and increasing average order value.
Funding
$460K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
JFFounders
Product
Problem
E-commerce businesses often struggle with low conversion rates because the majority of website visitors are not ready to make a purchase. Generic, non-personalized website experiences fail to engage visitors effectively, leading to high cart abandonment and lost revenue opportunities.
Solution
Cooee provides an AI-powered onsite engagement platform that personalizes the e-commerce experience in real time, tailoring content and offers to each visitor's intent and behavior. By analyzing visitor actions and stage in the buying journey, Cooee dynamically adjusts website elements like announcement bars, pop-ups, and product recommendations. This approach helps Shopify brands automate their sales funnels, maximize return on ad spend (ROAS), and drive higher conversions. The platform offers features like A/B testing, laser targeting based on traffic source and customer behavior, and seamless integration with existing UI/UX.
Target Audience
Cooee primarily targets Shopify brands looking to improve their onsite conversion rates, increase average order value (AOV), and reduce cart abandonment through personalized customer engagement.
Features
- AI-driven personalization that adapts to each visitor's real-time actions and buying journey stage
- Dynamic announcement bars with countdown timers, discounts, and GIFs
- Intelligent pop-ups that aid the buying journey without being spammy
- Product widgets with automatic product listing and dynamic SKUs
- Cart bundles with personalized product recommendations
- A/B testing capabilities for texts, discounts, and offers
- Laser targeting based on UTM parameters, abandoned carts, and high-value customers
- Seamless integration with Shopify stores with no impact on loading speed