Provides an IP licensing marketplace tailored for game developers and publishers to easily secure rights for popular brands, characters, and content. By streamlining partner matching and proposal generation, it reduces the licensing process from months to days, enabling faster game development and new revenue opportunities through in-game content and events.
Funding
$2.6M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Securing intellectual property (IP) licenses for games is a slow process, often taking months due to difficulties in partner matching and proposal generation. This delay hinders game development and limits revenue opportunities from in-game content and events.
Solution
Layer provides an IP licensing marketplace designed to streamline the process of securing rights for popular brands, characters, and content for game developers and publishers. The platform facilitates connections between game developers and IP licensors, offering tools to generate relevant proposals. By simplifying partner discovery and automating proposal creation, Layer reduces the licensing timeline from months to days, accelerating game development cycles and enabling new revenue streams through licensed in-game content.
Target Audience
The primary users are game developers and publishers seeking to license IP for their games, as well as brand and IP licensors looking to expand their reach into the gaming market.
Features
- Marketplace for connecting game developers and publishers with IP licensors.
- Proposal generation tools to streamline the licensing agreement process.
- Partner matching based on creative and commercial objectives.
- Profiles providing audience, creative, and commercial details for potential partners.