Lato is a cloud‑based SaaS platform that lets travel agents, tour operators and DMCs build and sell itineraries using an integrated itinerary builder, CRM and white‑label client app. The system pulls reusable media, generates AI‑written descriptions, syncs real‑time flight and hotel data, and automates lead tracking, task management and analytics. This end‑to‑end workflow streamlines proposal creation, shortens sales cycles and improves conversion rates.
Funding
Funding not disclosed
Founders
Product
Problem
Travel agents, tour operators, DMCs and other tourism professionals spend excessive time assembling proposals, managing client data, and coordinating with partners because they rely on disparate spreadsheets, PDFs and manual communication. This fragmented workflow limits scalability, slows sales cycles, and reduces conversion rates.
Solution
Lato delivers an integrated SaaS platform that combines an itinerary builder, CRM‑style management tools, and a white‑label travel app into a single cloud service. Users can pull reusable content from a shared library, generate descriptions with AI (GPT‑4), and automatically populate itineraries with real‑time flight and accommodation data. The built‑in CRM tracks leads, assigns tasks, and provides analytics, while the branded travel app lets customers view interactive proposals, sign off with one click, and access travel documents on any device. The end‑to‑end workflow reduces manual effort, accelerates proposal creation, and improves conversion and client satisfaction.
Target Audience
Travel agents, tour operators, destination management companies and local agents who need to create, sell and manage travel proposals efficiently; also tourism professionals selling directly to end‑travelers.
Features
- Reusable content library with photos, videos, PDFs, POIs and AI‑generated text for rapid itinerary assembly.
- AI Content Generator (GPT‑4) that drafts accommodation and activity descriptions and performs automatic translations.
- Integrated CRM and task manager with lead tracking, activity logging, Zapier connectivity and performance statistics.
- White‑label travel app (mobile & desktop) featuring interactive maps, weather, document vault, chat, and one‑click booking confirmation.
- Multi‑brand support (up to 5 brands) with custom logos, colors, terms & conditions, and brand‑voice AI styling.
- Real‑time GDS flight integration, bedbank hotel content, and automatic price calculation with margin and currency tools.
- PDF export with customizable layout and selective content inclusion.
- Analytics dashboard showing top‑selling trips, conversion rates, and brand performance.