Larrys Catch uses technology to improve seafood supply chains, offering solutions for traceability and sustainability. They aim to modernize the seafood industry by applying data-driven insights to optimize processes from catch to consumer.
Funding
Funding not disclosed
Founders
Product
Problem
Many consumers in Ontario lack access to high-quality, sustainably sourced seafood, often relying on grocery store options that may be of lower quality, previously frozen and thawed, or lacking transparency in origin. This makes it difficult for consumers to enjoy fresh, trustworthy Canadian seafood, especially those not located near coastal regions.
Solution
Larrys Catch addresses this problem by partnering directly with MSC-certified Canadian fishermen to provide consumers with wild-caught, sustainably sourced seafood delivered directly to their door. They use individual quick freezing (IQF) technology to lock in freshness, flavor, and nutrients, ensuring a premium product that is superior to typical grocery store offerings. Customers can choose from curated seafood boxes or build their own custom orders, enjoying a convenient and reliable way to access high-quality Canadian seafood. Larrys Catch emphasizes transparency, providing detailed information about their suppliers and the origins of their products.
Target Audience
Larrys Catch primarily targets consumers in Ontario who value high-quality, sustainably sourced seafood and seek a convenient way to access it, including those with dietary restrictions or specific preferences.
Features
- Direct partnerships with MSC-certified Canadian fisheries, ensuring sustainable sourcing and responsible harvesting.
- Individual Quick Frozen (IQF) technology to preserve freshness, flavor, and nutrients.
- Wide selection of seafood, including salmon, haddock, scallops, shrimp, lobster, and more.
- Customizable seafood boxes allowing customers to select their preferred products.
- Curated seafood boxes offering pre-selected assortments for convenience.
- Doorstep delivery across Ontario, providing easy access to high-quality seafood.
- Transparent sourcing information, detailing the origin and supplier of each product.
- Recipes and cooking instructions available on the website to help customers prepare their seafood.