Lagoon provides a platform for creating personalized and interactive digital experiences across various screens, including signage, websites, and presentations. Their tools enable businesses to design engaging content with features like gamification and augmented reality to enhance user interaction.
Funding
Funding not disclosed
Founders
Product
Problem
Many businesses struggle to create engaging and personalized experiences for their customers across various digital touchpoints, especially at events and in retail environments. Traditional methods often lack interactivity and fail to capture audience insights effectively, leading to missed opportunities for deeper engagement and brand loyalty.
Solution
Lagoon offers a platform designed to create interactive and personalized digital experiences across screens, including digital signage, websites, and presentations. The platform enables businesses to design engaging content with features like gamification, augmented reality, and interactive activities to enhance user interaction and capture audience interests. By providing a frictionless user experience and a comprehensive dashboard, Lagoon helps businesses extend their brand experiences, activate deeper loyalty, and gain valuable audience insights. The platform's collectibles wallet and airdrop features facilitate continuous connection and nurture, allowing businesses to reward their best customers and foster long-term engagement.
Target Audience
Lagoon primarily targets businesses seeking to enhance customer engagement at events, in retail spaces, and across digital channels, including marketing professionals, event organizers, and brand managers.
Features
- Interactive activities and a scoring system to keep audiences engaged
- Over 30 pre-built augmented reality functions, including avatar creation and branded lenses
- Collectibles wallet for rewards, unlocks, and airdrops to maintain customer connection after events
- Real-time dashboard displaying audience interests, behaviors, and content engagement
- Customizable experiences with options to upload logos, adjust colors, and select desired activities and rewards
- Integration with Google Analytics, Google Data Studio, and Google Cloud Platform for data analysis and reporting
- Competitive leaderboards to build engagement through exclusive unlocks and rewards
- Instant customer conversion through interest-based prospect nurturing and qualification