Labelld provides a web3 blockchain platform that utilizes digital product passports to enhance supply chain data collection, tokenization, and ownership verification for luxury brands. This technology enables brands to offer personalized after-sales services and maintain customer relationships while ensuring compliance with ESG regulations.
Funding
$430K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Luxury brands face challenges in tracking products throughout their lifecycle, hindering efforts to engage customers post-purchase and participate in the circular economy. Lack of transparency in the supply chain and secondary markets limits brand control and the ability to offer personalized services, impacting customer loyalty and revenue opportunities.
Solution
Labelld provides a Web3 platform that utilizes digital product passports to enhance supply chain data collection, tokenization, and ownership verification for luxury brands. The platform enables brands to create a unique digital identity for each item, facilitating personalized post-purchase services and experiences. By tokenizing products, brands can offer exclusive after-sales services, track the product lifecycle, and gain control over the secondary market. Labelld's modular technology integrates with existing systems via API plug-ins or Digital Product Passports, ensuring a smooth transition to Web3 and empowering brands to craft engaging customer journeys.
Target Audience
Labelld primarily targets luxury brands and retailers seeking to enhance customer relationships, generate additional revenue streams, and comply with ESG regulations through Web3 technology.
Features
- Digital product passports for each item to track its lifecycle and ownership.
- Tokenization of luxury goods to enable personalized post-purchase experiences.
- API plug-ins for seamless integration with existing supply chain and CRM systems.
- Tools for managing after-sales services, including exclusive offers and personalized communication.
- Real-time access to sales data across all channels, including secondary market transactions.
- Digital authenticity and ownership certificates for each product.
- Support for circular economy initiatives through comprehensive product lifecycle tracking.