KYKUYO is developing a location-based game that rewards players for making sustainable lifestyle choices while engaging with real-world environments. By gamifying environmental challenges, the platform fosters a community of users committed to enhancing their sustainability scores and unlocking tangible benefits.
Funding
Funding not disclosed
Founders
Product
Problem
Many location-based games lack a direct connection to real-world impact, failing to incentivize players to adopt sustainable practices in their daily lives. Existing games often prioritize virtual rewards over tangible benefits, missing the opportunity to foster a community committed to environmental stewardship.
Solution
KYKUYO is developing SolAR, a location-based mobile game that rewards players for making sustainable lifestyle choices and engaging with real-world environments. Players take on the role of adventurers who collect unique energies at real-world locations. By participating in challenges that enhance their sustainability score, players unlock tangible benefits and new abilities within the game. The platform aims to foster a dynamic community of gamers working towards a better future by bridging the gap between virtual and real-world actions.
Target Audience
The primary target audience is gamers interested in sustainability and environmental issues, as well as individuals seeking to make a positive impact through their lifestyle choices.
Features
- Location-based gameplay seamlessly integrated with real-world locations.
- Energy collection mechanic where players gather various energies that shape their Aura and unlock new abilities.
- Social impact living challenges that enhance sustainability scores and unlock well-being rewards.
- Integration of digital technology to bridge the gap between the virtual and real worlds.