Funding
Funding not disclosed
Founders
Product
Problem
Brands face challenges in consistently generating fresh, professional visual content without incurring significant production costs. Creators, on the other hand, often lack access to diverse props and products needed to elevate their existing projects.
Solution
Koactt operates as a collaborative platform connecting brands and creators to facilitate content production. Brands can list their products as borrowable assets, enabling creators to request and utilize these items for their shoots at no direct cost. In return for borrowing props and products, creators share a portion of the resulting content with the brand. This model allows brands to acquire new visual assets at a reduced expense and provides creators with resources to enhance their portfolios and projects. The platform manages the request, approval, and content sharing workflow between both parties.
Target Audience
The platform serves brands seeking cost-effective content creation solutions and creators looking for resources to enhance their projects and expand their portfolios.
Features
- A marketplace for brands to list products and for creators to request borrowing them.
- Integrated messaging system for brands and creators to negotiate terms and manage requests.
- Workflow management for tracking borrowing requests, approvals, and content sharing agreements.
- Facilitates the exchange of physical assets (props, products) for digital assets (content).
- Supports various content creator types including photographers, videographers, and stylists.
- Enables brands to access user-generated content for marketing and social media.