Known provides a plant‑care app paired with semi‑smart QR plant labels that let gardeners record, track, and share detailed information about each plant. Users can tap a label with their phone to access care instructions, growth journals, and community sharing, while the free year of Known Plus adds premium features for deeper plant management.
Funding
Funding not disclosed
Founders
Product
Problem
Gardeners often lose track of plant identities, care schedules, and growth observations because traditional plant markers are limited, illegible, and fade over time.
Solution
Known offers a mobile app paired with semi‑smart plant labels that enable users to tap a label with their phone and instantly retrieve detailed plant information. The app provides a centralized place to record plant species, care instructions, and personal notes, while a built‑in journal lets gardeners track growth milestones and seasonal observations. By linking each physical label to a digital record, Known helps hobbyists and small‑scale growers remember plant identities, monitor health, and share their gardens with others. The first label purchase includes a complimentary year of Known Plus, giving new users immediate access to premium features without additional cost.
Target Audience
Primary users are hobby gardeners, balcony growers, and small‑scale producers who need an easy way to organize and recall detailed information about each plant in their garden.
Features
- Semi‑smart QR‑code labels that can be placed next to any plant and accessed with a single tap in the app
- Comprehensive plant database with species details, watering, fertilizing, and pruning guidelines
- Customizable record fields for planting date, location, soil type, and other horticultural data
- Integrated journal for logging growth observations, photos, and seasonal notes
- Ability to share plant profiles and garden snapshots with friends or on social media
- Free one‑year subscription to Known Plus (premium features) included with the first label purchase