The startup offers a smart receipt technology that enhances post-purchase customer engagement through real-time coupons, surveys, and rewards. This solution enables retailers to effectively target customers and increase repeat purchases by providing personalized interactions after the sale.
Funding
$280K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many retailers struggle to maintain customer engagement and gather valuable insights after a purchase is completed, leading to missed opportunities for repeat business and loyalty building. Traditional methods of post-purchase interaction are often impersonal and fail to capture the customer's immediate experience. This lack of personalized engagement results in decreased customer lifetime value and reduced brand affinity.
Solution
Karnival provides a customer marketing platform centered around interactive digital receipts, enabling brands to create personalized post-purchase experiences. The platform allows retailers to send digital receipts via multiple channels, including WhatsApp, SMS, email, and push notifications through a brand's app. These smart receipts integrate marketing automation, loyalty programs, NPS surveys, and product reviews, allowing for real-time customer feedback and targeted offers. By analyzing customer sentiments and purchase history, Karnival helps businesses to deliver dynamic offers and personalized content, fostering stronger customer relationships and driving repeat purchases.
Target Audience
Karnival primarily targets retailers and direct-to-consumer (D2C) brands seeking to enhance customer engagement, gather post-purchase insights, and increase customer lifetime value through personalized marketing automation.
Features
- Interactive digital receipts with custom designs for brand consistency
- Multiple delivery channels: WhatsApp, SMS, Email, and in-app push notifications via SDK
- Integrated customer experience (CX) management tools for sentiment analysis
- Ratings and reviews platform with AI-powered content moderation and syndication
- Marketing automation features including loyalty points, customer registration, and personalized offers
- Bank-grade data security and digital signatures for IT and legal compliance
- Omnichannel capabilities to connect physical and digital store experiences
- API and SDK for integration with existing retail systems