Upland Kapost
Kapost provides a portfolio of specialized platforms for audience engagement and contact center operations, including Adestra for email marketing, Second Street for interactive promotions, InGenius for computer telephony integration, and Panviva and RightAnswers for AI-powered knowledge management. The platforms help organizations capture first-party data, personalize customer service, and ensure compliant access to information in highly regulated industries.
- Marketing Technology
- Enterprise Software
- Artificial Intelligence
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Organizations struggle to manage customer engagement across multiple channels while also equipping contact center agents with the right knowledge and tools, often leading to fragmented experiences, siloed data, and inefficient service operations. The need to capture first-party data and deliver personalized service at scale adds further complexity.
Solution
Kapost provides a portfolio of specialized platforms designed to solve these challenges. For audience engagement, Adestra offers an email-centric platform to build and manage customer relationships, while Second Street enables the creation of AI-assisted interactive promotions like contests and ballots to capture first-party data and drive sponsorship revenue. To support customer service, InGenius delivers computer telephony integration (CTI) that connects phone systems with CRMs to personalize service, and Panviva and RightAnswers offer AI-powered knowledge management solutions for contact centers, ensuring agents in highly regulated industries have compliant, instant access to accurate information.
Target Audience
Primary customers include marketing teams and media companies looking to enhance audience engagement, as well as contact centers and enterprises in highly regulated industries that need to improve agent productivity and deliver compliant customer service.
Features
- Adestra email platform with dedicated resources including a complete guide to email deliverability
- Second Street software for AI-assisted interactive promotions, contests, ballots, and quizzes that convert into first-party data and sponsorship revenue
- InGenius computer telephony integration (CTI) connecting phone systems to CRMs to enable personalized customer service and unlock AI investments
- Panviva, a compliant and omnichannel AI-powered knowledge management solution tailored for highly regulated industries
- RightAnswers, a connected AI knowledge management platform for enterprise contact centers and help desks featuring a next-gen AI search functionality