Jooki provides a screen‑free audio player for children aged 2‑7 that uses NFC‑enabled tokens to select songs, playlists, or audiobooks stored locally on the device. Parents manage the content library and set volume and timer limits through a web‑based portal, while the rugged, battery‑powered hardware supports offline playback for up to 10 hours.
Funding
Funding not disclosed
Founders
Product
Problem
Parents of young children often struggle to provide safe, screen‑free audio entertainment that children can operate independently, leading to excessive screen time and limited control over content exposure.
Solution
Jooki offers a dedicated, screen‑less audio player designed for children aged 2‑7. The device uses interchangeable physical tokens that represent songs, playlists, or audiobooks, allowing kids to select and play media without touching a touchscreen. Parents curate the content library through a companion web or mobile interface, uploading music files, podcasts, or audiobooks and assigning each to a token. The system stores the curated library locally on the device, enabling offline playback and eliminating the need for constant internet connectivity. Built‑in parental controls restrict playback duration and volume, while the rugged, battery‑powered hardware withstands typical child handling.
Target Audience
The primary customers are parents and guardians of preschool‑aged children who seek a safe, screen‑free audio solution, as well as early‑childhood education centers looking for controlled media playback in classroom settings.
Features
- Physical token system: NFC‑enabled cards or figures map to specific audio tracks or playlists for intuitive, screen‑free selection
- Offline storage: Up to 8 GB of audio content stored on internal flash, supporting continuous playback without Wi‑Fi or cellular data
- Parental content portal: Web‑based dashboard for uploading, organizing, and assigning media to tokens, with granular access permissions
- Durable hardware: Shock‑resistant casing, spill‑proof speaker grille, and rechargeable lithium‑ion battery lasting up to 10 hours per charge
- Volume and timer limits: Configurable maximum volume and automatic shut‑off after a preset listening period to enforce healthy usage habits
- Multi‑format support: MP3, AAC, WAV, and audiobook formats (including chapter markers) are natively decoded
- Simple connectivity: USB‑C for charging and file transfer, optional Bluetooth for wireless updates