Localight is a digital payment and rewards app that incentivizes customers to shop at local, independent businesses. The platform provides automatic loyalty marketing tools to help these businesses compete with larger chains by offering points and rewards to customers who pay with their phones.
Funding
$250K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many small, independent businesses struggle to compete with larger chains due to a lack of resources for effective loyalty programs and digital payment solutions. This makes it difficult for them to attract new customers and retain existing ones, hindering their growth and sustainability.
Solution
Localight provides a digital payment and rewards app designed to incentivize customers to support local, independent businesses. The platform offers automatic loyalty marketing tools that enable these businesses to compete more effectively by rewarding customers who pay through the app. By connecting customers with local merchants and providing a seamless payment experience, Localight fosters a powerful network effect that benefits both businesses and consumers. The system eliminates the need for complicated setup or hardware and integrates with existing Point of Sale (POS) systems.
Target Audience
Localight targets local, independent business owners seeking to enhance customer loyalty and compete with larger chains, as well as consumers who want to support local businesses and earn rewards for their purchases.
Features
- Contactless payment processing through a mobile app
- Automatic loyalty rewards program with customizable points and incentives
- Integration with existing Point of Sale (POS) systems
- Customer directory to identify and engage with loyal shoppers
- LocalCash™ rewards when customers link an eligible card
- Tiered loyalty levels offering increasing rewards percentages