Reggu provides a digital loyalty platform that lets customers collect stamps via a single‑tap NFC badge linked to a mobile app, replacing physical cards. Businesses manage rewards and view cloud‑based analytics through a web dashboard, enabling data‑driven promotions without any POS integration.
Funding
Funding not disclosed
Founders
Product
Problem
Restaurants and cafés often rely on physical loyalty cards or paper stamps, which are costly to produce, difficult to update, and provide limited insight into customer behavior. This hampers the ability of venues to encourage repeat visits and measure the effectiveness of their loyalty programs.
Solution
Reggu offers a digital loyalty and stamp card platform that replaces physical cards with a single‑tap NFC interaction. Customers use the Reggu app to tap a synced badge at the point of sale, instantly earning stamps or points that are recorded in the cloud. Businesses can create, modify, or retire rewards at any time through a web dashboard without reprinting materials. The system captures visit and redemption data, enabling venues to analyze customer patterns and tailor promotions. Reggu also promotes participating venues within its consumer app, helping them attract new diners and increase regulars.
Target Audience
Reggu is designed for independent cafés, coffee shops, bakeries, ice‑cream parlors, bars, and full‑service restaurants that want a low‑maintenance loyalty program and data-driven insights into repeat customers.
Features
- NFC‑enabled badge that lets customers collect stamps with one tap using the Reggu mobile app
- Fully customizable reward structures (e.g., 1 cup = 1 stamp, spend 500 THB = 1 stamp) that can be updated instantly via the dashboard
- Cloud‑based analytics showing visit frequency, redemption rates, and customer segmentation
- No integration required; merchants manage rewards and track performance through a web portal
- Optional Line OA integration for direct messaging and targeted promotions
- Tiered plans (Basic, Plus+, Enterprise) supporting multiple branches, membership tiers, and branded white‑label solutions