LVL offers a gamified e-commerce platform for streamers to sell officially-sourced in-game items and gift cards directly to their audience. The platform integrates with streaming workflows, using viewer purchases to unlock giveaways and shoutouts, enabling creators to monetize content through interactive engagement.
Funding
Funding not disclosed
Founders
Product
Problem
Streamers often struggle to monetize their content sustainably without resorting to overt sales pitches that can alienate their audience. Existing monetization tools can be fragmented, requiring multiple integrations and manual management, which detracts from content creation time.
Solution
LVL provides a gamified e-commerce platform that integrates directly into a streamer's existing workflow, enabling their audience to purchase officially-sourced in-game items and gift cards. The platform facilitates revenue generation through audience engagement mechanics such as giveaways and shoutouts, turning viewer purchases into interactive stream events. This approach allows creators to earn income by offering products their community already desires, without disrupting the viewing experience. LVL streamlines the entire digital goods sales process, from inventory management to automated on-stream notifications, empowering streamers to focus on content while their community drives sales and unlocks rewards.
Target Audience
The primary users are live streamers and content creators on platforms like Twitch who seek to diversify and enhance their revenue streams through direct audience engagement and e-commerce.
Features
- Curated catalog of over 1500 officially-sourced in-game items across 100+ titles.
- Integration of platform gift cards for broader purchasing options, including Steam and GOG.
- Automated on-stream overlays and bot integrations that trigger shoutouts and giveaways based on purchase activity.
- Configurable giveaway mechanics where viewer purchases contribute to unlocking rewards.
- Customizable shop branding to align with the streamer's channel identity.
- Backend system for managing inventory, sales, and commission payouts.
- Direct integration with streaming platforms for seamless setup and operation.