Kollab
Kollab is an influencer marketing platform for Shopify and DTC brands that connects them with pre-qualified creators who have already opted in to collaborate. The platform handles discovery, outreach, deal setup, and revenue attribution in one workflow, charging a 15% fee only on tracked sales. Campaigns average 4.2× ROAS across live campaigns.
- Marketing Technology
- Creator / Creative Economy
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
DTC and Shopify brands struggle to find reliable influencers, often spending significant time manually searching through cold lists of creators who may not be interested in their products. This fragmented process—spanning separate tools for discovery, outreach, negotiation, and attribution—delays campaign launches and makes performance tracking inconsistent.
Solution
Kollab provides an influencer marketing platform where every listed creator has already opted in to work with the brand, eliminating cold outreach and wasted effort. Brands browse pre-qualified creators filtered by niche, platform, and audience, then communicate, negotiate, and launch campaigns—all within a single workflow. Campaign performance is tracked directly through Shopify-connected discount codes, attributing revenue, AOV, and conversion rates to specific creators. Kollab charges a 15% fee only on tracked sales, so discovery and campaign setup are free for brands.
Target Audience
Primary customers are Shopify and DTC e-commerce brands seeking performance-based influencer marketing without upfront costs or manual creator outreach.
Features
- Pre-qualified creator network: all creators have explicitly opted in to collaborate with the brand, with vetting for audience, content quality, and niche fit
- Single-workflow campaign management covering discovery, outreach, deal setup, negotiation, and launch in one platform
- Shopify-native revenue attribution through campaign discount codes, tracking sales, AOV, conversion rates, and ROAS (average 4.2× across live campaigns)
- Creator filtering by niche (e.g., outdoor, gaming, mom, family, fashion, fitness), platform, and audience size (e.g., 10k–50k, 50k–250k, 250k+)
- Management media kits with live audience data and accepted deal types (fixed fee, hybrid, affiliate) visible during outreach
- Automated follow-up reminders on open proposals and contact requests, plus full campaign history tracking
- Performance analytics to identify top creators and scale creator marketing into a predictable channel