
Join in Live provides an interactive engagement layer for live and on-demand video content, enabling broadcasters, leagues, and platforms to add real-time quizzes, polls, predictions, and games. The platform supports both graphical overlays on the broadcast output and a companion mode for second-screen participation via QR code. It helps rightsholders increase fan retention, attract younger audiences, and unlock sponsorship and first-party data revenue opportunities.
Funding
Funding not disclosed
Founders
Product
Problem
Broadcasters and sports rightsholders struggle to maintain viewer engagement during live and on-demand content, particularly with younger audiences who expect interactive experiences. Traditional broadcast formats offer limited opportunities for real-time audience participation, and fan data remains largely inaccessible to content owners, constraining sponsorship value and retention strategies.
Solution
Join in Live provides an interactive layer for live and on-demand video content, enabling broadcasters, leagues, and platforms to add real-time quizzes, polls, predictions, and games directly onto the broadcast output. The platform also offers a companion mode for second-screen participation, allowing viewers to join in via QR code on their phones while watching on TV. A standard sponsorable match timeline—covering predictions, moments, half-time quizzes, and player-of-the-match voting—makes it easy to sell sponsor moments across every match. The solution works with linear, OTT, and in-venue broadcasts, and can be deployed in days without requiring SDK integration or player changes. Broadcasters gain instant insight into what engaged viewers are thinking, which can be used for additional editorial context during live programming.
Target Audience
Primary customers are broadcasters, sports federations, leagues, and streaming platforms seeking to increase fan engagement, attract younger audiences, and create new sponsorship and data-driven revenue opportunities.
Features
- Companion mode accessible via QR code, requiring no SDK or player changes for rapid deployment
- Graphical overlay insertion for quizzes, polls, predictions, and games directly onto broadcast output
- Standard sponsorable match timeline including prediction, moments, half-time quiz, and player-of-the-match voting
- Privacy-safe first-party data collection with clean-room optionality for secure data sharing
- Multi-language support and one-person match control for streamlined production
- Compatible with linear, OTT, and in-venue broadcast environments