The emergence of Large Language Model (LLM) search engines like ChatGPT and Gemini presents a new frontier for brand visibility, yet traditional SEO strategies are insufficient to navigate this evolving landscape. Brands struggle to understand their presence and performance within these conversational AI interfaces, risking diminished reach and competitive disadvantage.

Anvil provides an AI-powered SEO platform designed to monitor and optimize brand visibility across emerging LLM search engines. The platform offers comprehensive analytics to track brand mentions, average rank position, and share-of-voice within AI-driven search results. It enables users to discover relevant queries, benchmark performance against competitors, and receive actionable insights for content optimization. By leveraging Anvil, businesses can proactively adapt their SEO strategies to ensure prominent placement and engagement in the new era of AI search.

Continuous brand visibility monitoring across major LLM platforms including ChatGPT, Gemini, and Claude.

Query discovery tools to identify user questions and topics relevant to brand offerings.

Competitor benchmarking to analyze share-of-voice and identify ranking advantages.

Content optimization recommendations based on LLM search patterns and performance data.

Dashboard providing key metrics such as Mention Rate, Average Rank Position (ARP), and Share-of-Voice (SoV).

Tracking of specific prompts and themes to gauge brand presence on targeted queries.

Analysis of answer sentiment and extraction of relevant data points from LLM responses.

The platform is designed for marketing teams and SEO professionals seeking to understand and improve their brand's performance and visibility within the rapidly evolving AI search ecosystem.

Anvil offers tiered subscription plans: Starter at $249/month and Growth at $499/month, with custom project quotes available for enterprise needs.