Ammi provides expectant and new parents with access to multi-disciplinary expertise through virtual workshops and a developing evidence-based digital program. This service aims to optimize parental mental and physical well-being during the perinatal period by addressing the lack of integrated, accessible support.
Funding
Funding not disclosed
Founders
Product
Problem
Expectant and new parents often lack access to integrated, affordable, and readily available support and expertise, leading to feelings of isolation and difficulty navigating the challenges of parenthood. Conflicting information and a fragmented support system can make it difficult for parents to find the right guidance for their unique circumstances.
Solution
Ammi provides a platform connecting expectant and new parents with curated, multi-disciplinary experts through virtual workshops, a booking platform, and an evidence-based digital program. The platform offers access to doulas, maternity coaches, and early years practitioners, providing non-judgmental support and personalized guidance on various topics, including sleep, feeding, and mental and physical health recovery. Ammi aims to empower parents with the information, support, and community needed to navigate their parenting journey with confidence.
Target Audience
Ammi's primary target audience is expectant and new parents seeking affordable, accessible, and integrated support and expertise to navigate the challenges of parenthood.
Features
- Expert booking platform to view, compare, and book free discovery calls with experts in sleep, feeding, and early years.
- Virtual workshops led by trained health and wellness experts covering topics such as paediatrics, sleep, feeding, and returning to work.
- Evidence-based digital program providing mental health support tools and content tailored to individual situations.
- Access to a multidisciplinary panel of experts, including doulas, lactation consultants, and perinatal mental health specialists.
- Personalized support plans to address specific issues such as sleep, feeding, and development, including scouting of free and paid resources.
- Continuous care and support packages offering virtual, in-person, and text support.