Jogg
Jogg is a video-powered feedback platform that lets brands turn audience responses into interactive stories, Alternate Reality Games, and creative challenges. Users scan a QR code or click a link to record video replies that can be featured in campaigns or win prizes, while brands use Jogg Studio to design these experiences and gather authentic consumer insights.
- Software Only
- Data & Analytics
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Traditional feedback methods like surveys and text-based reviews fail to capture authentic consumer sentiment and often produce low engagement. Brands struggle to build emotional connections with audiences or gather rich, qualitative insights that reflect how customers truly experience their products and stories.
Solution
Jogg provides a video-powered feedback platform that transforms audience interaction into immersive brand experiences and valuable market research. Through formats such as interactive video stories, Alternate Reality Games, and creative challenges, Jogg moves beyond standard “reply and review” prompts to let feedback become part of the narrative. Participants scan a QR code or click a link, record video responses, and their contributions can be featured in campaigns or qualify for prizes. Jogg Studio helps brands design these dynamic marketing experiences to deepen audience engagement and generate actionable consumer insights that inform product and campaign decisions.
Target Audience
Primary customers are brands and marketing teams in entertainment, media, and consumer goods that want to engage audiences through participatory campaigns while gathering authentic video-based consumer feedback and market research.
Features
- Video response capture via QR code or URL that works on any mobile device
- Interactive storytelling and Alternate Reality Game formats that adapt based on user input
- Creative challenge templates that expand beyond traditional prompt-and-reply interactions
- Anonymity controls and campaign features that let user responses be featured or remain private
- Studio tool for brands to design and launch custom interactive feedback campaigns