Jadu builds a high‑performance AR engine that lets mobile games render dense, real‑time combat and narrative experiences directly onto everyday spaces. By extending ARKit/ARCore plane detection and using a custom Unity ECS architecture, the platform supports hundreds of enemies, full‑3D projectiles, and advanced particle effects while maintaining stable scene understanding in cluttered rooms, enabling titles like the roguelite shooter PANIC to deliver console‑level action on smartphones.
Funding
$36M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
7OBCFounders
Product
Problem
Current mobile AR gaming is constrained by generic AR toolkits that cannot deliver high‑fidelity, real‑time simulations or reliably map cluttered everyday spaces, limiting the depth and spectacle of gameplay that players expect.
Solution
Jadu develops a proprietary AR engine built on Unity’s ECS framework that maximizes memory and CPU throughput on smartphones, enabling hundreds of concurrent enemies, full‑3D projectiles, and advanced particle effects. Their scene‑processing pipeline extends ARKit/ARCore plane detection to merge, categorize, and fill gaps in real‑world geometry, creating stable play spaces even in tight, cluttered rooms. An integrated visual behavior graph lets designers author branching narratives and context‑aware enemy AI that react to both player actions and the physical environment. The result is a suite of AR games—such as the roguelite shooter PANIC—where virtual worlds seamlessly overlay everyday locations, delivering console‑level action directly on a phone.
Target Audience
Jadu targets mobile gamers seeking immersive AR action, AR developers who need a high‑performance engine for real‑world gameplay, and Web3 collectors interested in player‑owned AR items and community experiences.
Features
- Custom Unity ECS architecture that optimizes mobile memory and CPU usage for dense, real‑time AR simulations
- Enhanced scene understanding that merges and refines ARKit/ARCore planes to support reliable object spawning, occlusion, and collision in cluttered spaces
- Visual behavior graph system for rapid authoring of adaptive enemy AI, procedural content, and narrative branching
- Support for hundreds of simultaneous 3D enemies, projectiles, and high‑quality particle/post‑processing effects on standard smartphones
- Cross‑device compatibility extending the same engine to AR headsets for higher‑fidelity experiences