The startup provides a digital signage network that delivers targeted video advertisements to audiences in high-traffic venues, specifically within restrooms. This platform enhances venue aesthetics while generating additional revenue for stadiums and arenas by utilizing underused advertising space.
Funding
$9.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many venues, such as stadiums and arenas, underutilize restroom spaces for advertising, missing out on potential revenue streams. Advertisers struggle to reach captive audiences in these high-traffic locations with traditional advertising methods.
Solution
iSite Media provides a digital signage network that delivers targeted video advertisements to audiences within restroom spaces in high-traffic venues. The platform installs screens in restrooms and sells advertising space to brands, allowing venues to monetize previously untapped real estate. Using AI and sensor technology, iSite Media measures ad performance, providing advertisers with data-driven insights. The network offers flexibility in targeting, allowing advertisers to tailor messages based on gender, ticket price, or event type.
Target Audience
The primary customers are brands looking to advertise in high-traffic venues and venue operators seeking to generate additional revenue from restroom advertising.
Features
- Digital signage network installed in venue restrooms
- Targeted video advertisement delivery
- AI and sensor technology for measuring ad performance
- Audience targeting based on gender, ticket price, or event type
- Reporting on ad impressions and audience engagement
- Full-motion video ad capabilities