Funding
Funding not disclosed

Founders
Product
Problem
Many individuals struggle with hair damage, dryness, and scalp issues, leading to a desire for more effective and scientifically-backed haircare solutions. Existing products often fail to address the multifaceted nature of hair health, from the scalp to the hair shaft itself.
Solution
Isima offers a range of clinically proven haircare products formulated with Latin-rooted ingredients and advanced biotrichology principles. The brand's proprietary TriModal Method™ targets three key areas: scalp health, hair cortex strength, and cuticle smoothness, providing comprehensive repair and improved manageability. This science-forward approach aims to deliver enhanced hair vitality and address diverse hair needs.
Target Audience
The primary target audience includes individuals seeking advanced, science-backed haircare solutions for issues such as hair damage, dryness, and scalp concerns, particularly those interested in products formulated with natural ingredients and clinical efficacy.
Features
- **TriModal Method™:** A scientific framework addressing scalp, cortex, and cuticle for holistic hair health.
- **Scalp Health Focus:** Utilizes ingredients like Nonapeptide-3 and Peruvian Maca Root Extract to promote a balanced scalp environment and support hair growth.
- **Cortex Strengthening:** Incorporates GluconaBond™ and Soy + Rice Hydrolyzed Proteins to rebuild internal hair bonds and enhance structural integrity.
- **Cuticle Smoothing:** Employs FiberSeal™ technology to seal lifted cuticles, improving smoothness, shine, and protection.
- **Latin-Rooted Ingredients:** Features ingredients sourced from Latin America, such as Mexican Aloe Extract and Camu Camu Extract, known for their beneficial properties.
- **Clinically Proven Results:** Products are supported by clinical studies demonstrating improvements in hair strength, hydration, smoothness, and scalp health.
- **Trichologist-Endorsed:** Formulations are developed with the guidance of trichologists, ensuring scientific credibility.
- **Free From Harmful Ingredients:** Products are formulated without sulfates, parabens, formaldehyde donors, mineral oils, and other undesirable chemicals.