IRYStec develops MYdisplay, a software solution that customizes automotive display content in real-time based on ambient light and the driver's unique vision. This technology enhances visibility and safety while reducing implementation costs for automotive manufacturers.
Funding
Funding not disclosed
Founders
Product
Problem
Automotive displays often fail to account for varying ambient light conditions and individual driver vision characteristics, leading to suboptimal visibility, eye strain, and potential safety hazards. Traditional display systems lack the adaptability to personalize content rendering in real-time, resulting in a compromised viewing experience.
Solution
IRYStec's MYdisplay is a software-based solution that dynamically optimizes automotive display content by adapting to both ambient lighting and the driver's unique visual profile. The software integrates directly into existing automotive display systems, such as instrument clusters, center stacks, side displays, and head-up displays. By replicating the human visual system's processing of information, MYdisplay renders images in real-time to match the interaction between the driver and the display, enhancing visibility and reducing eye strain. This approach delivers a safer, more comfortable, and power-efficient in-car viewing experience.
Target Audience
The primary customers are automotive OEMs and Tier 1 suppliers seeking to enhance the viewing experience and safety of their in-vehicle display systems.
Features
- Real-time image rendering that adapts to ambient light conditions.
- Personalized content optimization based on the driver's vision characteristics.
- Seamless integration into existing automotive display systems via software.
- Scalable and customizable platform to support various display types and resolutions.
- Dynamic adjustment of display parameters to enhance visibility and reduce eye strain.
- Power-efficient display management.