Interact AI transforms passive company websites into active sales and buying experiences through AI avatars that engage visitors in real-time conversations. The platform captures buyer intent, answers product questions, and syncs rich engagement data into CRMs before the first sales call. In a Sprinto deployment, the technology doubled website conversion, generated over $500K in pipeline, and reduced sales cycles by 50%.
Funding
Funding not disclosed
Founders
Product
Problem
Most B2B websites are static destinations that cannot adapt to each visitor's context in real time, forcing buyers to self-educate across scattered pages and take the initiative to book a demo. This passive approach leaks high-intent traffic, leaving demand unaddressed and delaying the moment when buyer curiosity can be converted into conviction.
Solution
Interact AI replaces passive website experiences with an AI avatar that proactively engages visitors in conversation, guiding them through a dynamic sales and buying journey. The agent answers direct product questions, demonstrates how the solution solves specific use cases, and adapts its role based on buyer intent—accelerating conviction for in-market buyers while educating earlier-stage visitors. Every interaction is captured and synced into the CRM before the first human conversation, giving sales teams rich context on what each prospect explored, asked, and cared about. This transforms the website from a lead capture channel into an active qualification and intent-discovery layer that surfaces better prospects and produces more sales-ready conversations.
Target Audience
Primary customers are B2B marketing and sales leaders at growth-stage and enterprise companies who need to convert high-intent website traffic into qualified pipeline without relying solely on form fills and follow-up emails.
Features
- AI avatar that proactively initiates conversations and guides visitors through a personalized discovery experience
- Real-time Q&A capability that answers product-specific questions and demonstrates solution fit within the session
- Full interaction capture—queries, explored content, time spent, and drop-off points—synced to CRM before first sales contact
- A/B testing framework that measures conversion impact against static website funnels
- SOC 2 and ISO 27001 certified, with HIPAA and GDPR compliance across all data paths
- RBAC with SAML/OIDC single sign-on for enterprise access control
- Native integrations with HubSpot, Salesforce, Google Calendar, Slack, and full API access for custom data paths