Innercrowd
Innercrowd provides a fan platform for live event organizers, unifying ticketing data with email, WhatsApp, and ambassador marketing tools to drive repeat ticket sales. The platform includes automated flows triggered by ticket scans, an AI-powered shared inbox, and an ambassador app with personal referral links and sale attribution. It integrates with existing ticketing providers or allows direct ticket uploads.
- Marketing Technology
- Events
- Software Only
- Artificial Intelligence
- AI Agents
Funding
Raised to date
€750KRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Est. $817.5Kacross 1 round
€750K · Seed
Announced Oct 2026
Disclosed cumulative: $817.5K
Founders
Founder details are not available yet.
Product
Problem
Live event organizers struggle to maintain engagement with attendees between events, relying on fragmented tools for email, messaging, and fan promotion. This disconnection makes it difficult to convert first-time visitors into repeat ticket buyers or active community promoters.
Solution
Innercrowd provides an all-in-one fan platform that connects a venue's ticketing data with email, WhatsApp, and ambassador marketing tools. The Engagement Platform unifies purchase history and campaign activity into a single fan database, enabling organizers to build targeted segments, send branded campaigns, and automate follow-up messages triggered by ticket scans or purchases. The Ambassador Marketing product turns loyal fans into ticket sellers by giving them personal coupon codes and share links, with sales automatically attributed and rewarded through a dedicated app. The platform includes a shared inbox with an AI agent to handle recurring fan questions, reducing the operational load on event teams.
Target Audience
Primary customers are live event organizers, including festivals, venues, and promoters, who need to grow audiences and drive repeat ticket sales through direct fan engagement.
Features
- Fan database with purchase history, campaign activity, and per-brand consent management
- Email and WhatsApp campaign builder with event-styled templates and audience segmentation
- Automated flows triggered by ticket purchases or event check-in, such as welcome messages when a ticket is scanned
- Shared team inbox bringing together WhatsApp, Instagram, and web chat with AI-powered responses and human handover
- Ambassador app for iOS and Android with personal referral links, coupon codes, automated sale attribution, and leaderboards
- Quests system that verifies ambassador submissions like line-up shares or user-generated content automatically
- Integration with existing ticketing providers, or option to upload tickets and sell directly through Innercrowd