InLinker is a self-serve influencer marketplace connecting brands with vetted content creators across Pakistan and the UAE. The platform streamlines the entire campaign workflow—from discovery and messaging to payments—with built-in tools like InMessage chat, integrated JazzCash/Easypaisa/bank transfer payments, and InVerified audience-authenticity scoring. Brands can filter creators by tier, from nano to mega influencers, and manage campaigns without agency intermediaries.
- Artificial Intelligence
- Commerce & Shopping
- Creator / Creative Economy
- Software Only
Funding
Funding not disclosed
Founders
Product
Problem
Brands in Pakistan and the UAE struggle to find and vet reliable content creators for influencer marketing campaigns, often relying on fragmented manual processes, unverified audiences, and costly agency middlemen. This makes campaign management time-consuming, opaque, and risky due to fake followers and inconsistent deliverable quality.
Solution
InLinker provides a self-serve influencer marketplace where brands can discover, book, and pay vetted content creators in one platform. The platform includes built-in InMessage chat for direct communication, integrated payments via JazzCash, Easypaisa, and bank transfer, and an InVerified badge that runs automated bot-detection scans on creators' Instagram accounts. Brands can post campaign briefs, invite creators, review deliverables, and manage the entire workflow without agency involvement, while creators keep 100% of their negotiated rates.
Target Audience
Primary users are brand managers, marketing teams, and agencies in Pakistan and the UAE seeking vetted content creators for influencer campaigns, as well as content creators across all follower tiers looking to monetize their audiences.
Features
- InVerified audience-authenticity scoring that runs automated bot-detection scans on linked Instagram accounts, with badges awarded to creators scoring 75+ out of 100
- Built-in InMessage chat for direct brand-creator communication and campaign coordination
- Integrated payment processing supporting JazzCash, Easypaisa, and bank transfers for PKR, plus international bank transfer for UAE transactions
- Tiered creator rate structure: Nano (under 10k followers) Rs 500–3,000, Micro (10k–100k) Rs 3,000–15,000, Macro (100k–1M) Rs 15,000–100,000, and Mega (1M+) Rs 100,000+ per post
- Campaign brief posting and application management system with direct creator invitation capabilities
- Cross-border marketplace functionality enabling UAE-based brands to hire creators in Pakistan and vice versa